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How to Find and Assess Potential Licensees

How to Assess Potential Licensees

‚ÄčThere are several ways to find a licensing partner but it makes sense to approach who you know within your industry first.   If they are in a different geographic area they won't be competing with you.   Also consider others in a complementary industry who could be good potential licensees.   Here are a few simple ways to find  businesses who could be a good fit to license your product...

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